Research Paper on Sanitation Essay Example

Research Paper on Sanitation Essay Sanitation is a set of practical measures, which aims to improve the hygienic conditions. Sanitation is strongly linked to public health because of the many diseases associated with an unhealthy environment. Proximity to the waste-water can cause diseases of fecal-oral transmission (diarrhea, typhoid, hepatitis, cholera), or related to a vector (malaria, filariasis, dengue). Other diseases are also linked to poor basic sanitation and in particular defective or poorly equipped latrines: nematodes, bilharziasis, and other worms. Sanitation aims to ensure the disposal and treatment of waste-water and excreta in minimizing risks to human health and the environment. Generally, remediation includes procedures of removal and treatment of waste-water and solid waste products. These procedures include: Filtration. Filtration is carried out in order to ensure the safety of water reuse. Waste-water is filtrated to bring to the standards that allow the use of this water without harm to the environment and human health. The waste-water goes through special filters that separate liquid and solid contaminants. Then the water is saturated with ozone and oxygen, and passed through a more fine filter. Finally, the water is sterilized with a solution of chlorine. Landfills. Garbage disposal in a landfill for the purpose of later recycling ensures cleaning of residential and industrial areas of the city from the waste of mineral and organic origin, which could be a habitat of harmful insects and animals. In addition to that, these solid waste products, such as food, etc. undergo rapid decomposition, and can become a source of pathogens. Utilization. The next stage is the utilization of garbage and waste products, which can be used after recycling. Such waste products are sorted by type of re cycling. Then they are crushed, deprived of impurities and, if necessary, melted. The list of materials that can be recycled include various metals, plastics, paper, and glass. Ecological sanitation. Ecological sanitation involves the installation of composting toilets, where the situation requires it (e.g. developing countries). In addition to that, there is a distribution of special training literature, which helps to improve the educational level of people in terms of hygiene and sanitation. Such literature popularly explains the importance of hand washing with soap and water, etc. University and college students, who write their research proposal on sanitation, should also explain that collection and disposal of waste products also help to maintain a healthy environment. Moreover, they have to describe the significance of hygiene and sanitation for improving the environmental conditions in residential and industrial areas. If you have little or not enough experience in this doma in, free sample research paper topics on sanitation will guide through the process of a first-class research project writing, which seems so obscure for beginners. There are great deal of excellent free samples on the Web, but be careful to choose, as a big part of them may turn out to be poor-quality imitations. We will write a custom essay sample on Research Paper on Sanitation specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Research Paper on Sanitation specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Research Paper on Sanitation specifically for you FOR ONLY $16.38 $13.9/page Hire Writer At EssayLib.com custom writing service you can buy a custom research paper on Sanitation topics. Your research paper will be written from scratch. We hire top-rated Ph.D. and Master’s writers only to provide students with professional research paper assistance at affordable rates. Each customer will get a non-plagiarized paper with timely delivery. Just visit our website and fill in the order form with all paper details: Enjoy our professional research paper writing service!

Introduction Of The Sarbanes Oxley Act Accounting Essay Essay Example

Introduction Of The Sarbanes Oxley Act Accounting Essay Essay Example Introduction Of The Sarbanes Oxley Act Accounting Essay Essay Introduction Of The Sarbanes Oxley Act Accounting Essay Essay Today, the development of concern confronts multiple challenges and jobs because some public companies, including non-profit organisations, tend to fraud and manipulate with information every bit good as fiscal resources to better their public presentation and to keep their positive public image. At the same clip, the ignorance of basic regulations and norms of concern moralss leads to downfall of big organisations. In this regard, it is deserving adverting the instance of Enron which really stimulated legislators to modulate public companies accounting to increase their transparence and dependability. In such a state of affairs, legislators seemingly attempted to protect investors and stakeholders from possible losingss caused by deceitful actions of some individuals playing taking parts in public presentation of public companies. In footings of new regulatory policies the Sarbanes-Oxley Act was implemented in 2002 to protect investors and better public companies answerability. On analysing the debut of the Sarbanes-Oxley Act of 2002, it is necessary to take into consideration the context in which the act was implemented and grounds why it was implemented. In this respect, the Enron dirt played the cardinal function in the execution of the act. The Enron dirt has revealed legion jobs that exists in the modern American concern every bit good as political relations. At the same clip, the nucleus of all the jobs of Enron ballads in the outlook of top executives and such big corporations every bit Enron every bit good as smaller 1s. In actuality, the discord for net income and maximization of net incomes become the dominant factors which define the policy of companies and their schemes. In such a context, it is possible to gauge that such a chase of maximal net income is based on the rule that ends justify agencies. On the other manus, the negative experience of Enron absolutely proves the extent to which this rule is erroneous and to what black effects the dis cord for maximal net incomes can take. In such a state of affairs, it is obvious that the dominating A ; acirc ; ˆ?bottom line A ; acirc ; ˆA? outlook of corporations should be wholly changed and corporations should be witting of high hazards of their discord for maximal net incomes. On analysing the current state of affairs and modern concern environment, it is necessary to underscore that fast and immense net income goes in front of ethical issues and moral concerns in the modern concern. As a consequence, basic moral and ethical norms are easy violated when a corporation receives a opportunity to increase its net incomes systematically. In fact, today, moralss and morality are inferior, while net income is superior and it is really hard to alter such a outlook. However, it is necessary to get down moving right now to alter the state of affairs for better. In this regard, it is possible to urge debut of ethical codifications which could specify basic ethical norms and rules modulating the relationship within corporations between executives and employees every bit good as the policy of corporations and its external dealingss with its client and concern spouses. However, the creative activity of ethical codifications is instead a benevolent action which does non take to existent legal duty of corporations for its unfair or unethical policies. At the same clip, it is obvious that Enron has violated non merely ethical but besides legal norms. Therefore, the Enron dirt could be prevented if governmental bureaus performed their maps efficaciously. The province control over the policy of the company and the correspondence of its actions to the bing legal norms could minimise the hazard of the failure of Enron. Furthermore, the force per unit area from the portion of the province in the signifier of a rigorous control could increase the duty of top executives of Enron and, therefore, it could forestall the ruin of the corporation and the dirt which accompanied the ruin. In such a manner, it is possible to reason that the current profit-oriented outlook can be changed on the status that actions are undertaken in two dimensions. On the one manus, corporations should alter their policies and organisational civilization and go ethically more responsible that may necessitate the debut of ethical codifications in corporations. On the other manus, the function of the province is really important since the province is the major regulator which should command the legality of policies of corporations. In such a manner, the Enron dirt revealed the ineffectualness of bing ordinances and the Sarbanes-Oxley Act of 2002 was supposed to better the state of affairs. The Sarbanes-Oxley Act enhances fiscal coverage of public organisations, including non-profit organisations. The legislators attempted to do fiscal describing more crystalline and prevent any hazard of fraud or uses. For this intent, the Sarbanes-Oxley Act introduced the Public Company Accounting Oversight Board which should supervise and command fiscal coverage of a public company. In add-on, the act stressed the independency of hearers that maximized the effectivity and objectiveness of scrutinizing minimising the hazard of mistakes and misunderstanding of fiscal facts. The act increased the corporation duty for the truth and completeness of corporate fiscal studies. The act enhanced fiscal revelations and defined the behavior of securities analysts to increase the assurance of investors in transparence and dependability of public organisations. In such a state of affairs, a non-profit organisation should besides better its accounting system to run into the Sarbanes-Oxley Act A ; acirc ; ˆâ„ ¢s demands. In this regard, it should be said that the non-profit organisation should present alterations to run into the demands of the act. To set it more exactly, the non-profit organisation has to make the public company oversight board which should include independent professionals who can supervise and command fiscal coverage of the non-profit organisation to turn out the populace that the non-profit organisations maps in conformity to bing legal norms. In add-on, the board will be a auxiliary component of control to forestall the hazard of frauds in fiscal coverage of the organisations. Furthermore, the non-profit organisation may necessitate to alter its hearers and extent their entree to the organisation A ; acirc ; ˆâ„ ¢s fiscal coverage and accounting. In such a manner, it will be possible to maximise the indep endency of hearers and to show the transparence of the organisation. Furthermore, the non-profit organisation should concentrate on the development of an effectual accounting system and fiscal coverage to do it more crystalline and governable. Therefore, the Sarbanes-Oxley Act of 2002 purposes at the bar of frauds and sweetening of fiscal coverage of public companies, including non-profit organisations. The latter may necessitate to present alterations mentioned above to run into demands of the act.

Plastic Pollution in oceans (marine Life) due to human activity Term Paper

Plastic Pollution in oceans (marine Life) due to human activity. Research - Term Paper Example The pollution caused due to plastic is increasing at a very fast pace and that is because the demand for products produced through plastic is increasing day by day. According to Andrady 80 million tons of plastic and plastic waste is found in the marine regions throughout the globe (Andrady 1). There are various causes as well as harmful effects of plastic pollution in marine life, but at the same time several steps can be taken to solve the issue of oceanic regions being polluted due to plastic. There are various causes due to which plastic pollution in oceans is experienced. One of these causes is that plastic enters the oceans and water in an indirect manner. There are many ways through which plastic can enter the water in an indirect manner. One of the most common ways is that plastic based garbage is left on the coastal areas by those individuals who are recognized as beachgoers. The problem is that water reaches the coastal areas and absorbs the plastic waste and travels back into the sea area along with plastic products. Another method through which plastic waste reaches the oceans is recognized as land runoff. This event takes place when huge amount of rain water moves plastic waste from the land area to the sea area. A third method through which plastic debris reaches the ocean is through the route of sewage. This means that plastic waste travels to the oceans when that waste is dumped in sewage and rivers which carries the waste to the sea. A fourth method through which plastic waste reaches oceans is through the heavy winds that blow plastic debris from land area to oceans (Andrady 1). According to Andrady, around 80% of the plastic waste or debris that is found in the oceans is caused due to the plastic waste that enters the oceans through indirect means such as littering of the coastal regions by those who are beachgoers (Andrady 1). Other than indirect transfer of plastic

Legal terminology Essay Example | Topics and Well Written Essays - 500 words

Legal terminology - Essay Example Especially bad were the members of a gang called â€Å"The Big Bad Wolves,† each individual member known as a â€Å"Wolf.† So Red felt it was very foreseeable for trouble to come her way. One member of the Wolves used deceit to set up a scenario where he could trick Red out of her money. On that occasion this Wolf told Red that his mother was ill in another state and he needed money to go see her. However, Red knew the Wolf’s background and knew his mother was dead. Therefore, this amounted to fraud. Red thought such people were just mean per se, inter alia. Another Wolf once falsely claimed he was a police officer and tried to handcuff and block Red’s way in the forest. This amounted to the torts of false arrest and false imprisonment. Worse, yet, this tortfeasor Wolf later claimed in a letter to a newspaper and to all who would listen that it was Red who impersonated a police officer and not the other way around as was the truth. Red knew the letter was libel and the oral statements slander. This same lowlife Wolf once tried to sue a doctor for malpractice who stopped to help him when he was injured. Luckily, the Good Samaritan Statute protected the doctor and the lowlife Wolf lost that lawsuit. While these are not willful torts like battery, this was pretty bad behavior on the part of this Wolf fellow and it was prudent of Red to be cautious. So, Red finally reached her grandma’s house. Inside, however, were three Wolves surrounding grandma and her servant Millie. Millie helped grandma with her chores such as laundry and shopping. The three Wolves were up to no good. One Wolf was on his I-Pod conjuring up scams which amounted to a cybertort. Another Wolf was lighting up firecrackers and throwing them out the window. This constituted a nuisance to grandma’s neighbors. The third Wolf held a large tree log over grandma and kept saying he was going to beat her with it. This amounted to an assault. Thereafter, grandma and Red

The Graduate Labour Market in Sydney Essay Example for Free

The Graduate Labour Market in Sydney Essay 1. Introduction to Professional Competences – BKEY401 One of the key modules of level four was Professional Competences (BKEY401) which took place over two semesters. The aim of the module was to help identify and analyse professional and personal skills. Also, a further purpose was to use those skills and to develop them to enhance our career prospects. The next paragraphs show an insight of the different skills we have focused on during the module and how it was useful to the individual. The key skills we have concentrated on were communication, team working and presentation and research skills. 2.1. Communication Skills According to the Dearing Report (1997) employers are seeking following ‘key skills’ in graduates: * Communication; * Numeracy; * The use of information technology; * Learning to learn. The Compact Oxford English Dictionary for Students (2006) defines the word ‘skill’ as ‘the ability to do something well’. To be successful in the job you have to be able to combine knowledge with skills. During the module Professional Competences (BKEY401) students got prepared to identify their skills by using a Skills Tracker. This method allowed students to rate their competences in certain areas and to evaluate the need as to where improvement is needed. Communication is one of the ‘key skills’ and therefore has been an important element during the module Professional Competences. Already 40 years ago studies have shown the massive impact of communication (Mintzberg 1973). It has found that managers are spending up to 80 per cent of their time in communicating in one way or another. Based on a research study by Ofcom (2010) consumers are spending 45 per cent of their waking hours with various of communication devices. To improve communication skills numerous techniques, such as role plays can be used. Good communication skills are leading to lots of personal benefits as it helps to build confidence. During last year’s module we have practiced and developed our communication skills by debating or self-reflecting on our communication skills. The self-reflection was very useful to determine in which areas improvement is needed. I had used a SWOT analysis to reflect on my own communication skills. Looking at last year’s Skills Tracker I have rated myself overall with 6.25 points out of 10 points for my communication skills. As English is not my first language my biggest weakness was to speak out loud during classes as I was afraid to make any mistakes. I certainly have improved in this area by preparing myself for classes in advance and by doing further reading within a subject. Receiving feedback from our seminar leader on our reflection on the debate and our skills during the debate was very useful. It helped to ascertain which arguments have been powerful and which ones  should have been researched better. Also, the importance of supporting arguments with statistics and facts has been emphasized. 2.2. Team Work Skills Another focus was put on team working skills. According to Stevens and Campion (1994, 1999) there are five key areas required for team skills at work: * Collaborative problem solving, * Communication – listening effectively, * Conflict resolution, * Goal setting and performance management and * Planning and task coordination. During the module we have been put into teams but were also able to select our own teams. The aim was to prepare us for the future as in any job it is important to work well within a team. Also, it gave us the possibility to share ideas and have access to a wider range of knowledge. Furthermore it helped us to learn how to deal with a conflict that may have occurred and together agree on a strategy on how to proceed. Being part of a team has definitely helped me to develop and strengthen my ability to listen to what other team members had to say, also to be diplomatic if I did not agree with another opinion. I was able to use my own communication skills to make my own voice heard. Working at team projects was a good starting point to prepare us for future working environments. Yet, more guidance on how to deal with conflicts or difficult situations would have been helpful. 2.3. Presentation and Research Skills In the course of BKEY401 focus was also put on developing presentation and research skills. Our task was to compare and analyse four UK supermarket chains by using secondary data. To complement the analyses we had to convert the collected data into Excel graphs and import those into a PowerPoint presentation. Exploring different research sources and methods were a good  starting point for this year’s module Business Research and Professional Practice (BKEY501) which builds up to BEKY401. However, it would have been more beneficial to learn more about the advanced use of Excel as the exercises we had to complete were very basic. Receiving feedback after the task has been positive as it showed you where an improvement was needed. Nevertheless, it would have been helpful to receive more assistance in interpreting the collected data before having to present it. 2. Research into the graduate labour market This section will focus on the research into the graduate labour market especially concentrating on the labour market in Sydney, Australia. Furthermore the regulations in regards to migration to Australia are listed. Additionally the current job market has been investigated. 3.4. The chosen sector My plans for after graduating from University of Westminster are pretty clear and I had already decided them at the time of the application process for university. The sector I would like to enter after finishing my BA Business Management with Human Resource Management bachelor degree will be a combination of HRM and tourism and hospitality. In 2004 I have gained a diploma in Tourism and Management at the College of Tourism and Management in Semmering, Austria. During and after my time at the College I have worked in several hospitality industries and were able to gain lots of knowledge in this field. Unfortunately, the experience has not always been positive, especially when it came to managing staff. The lack of functioning HR departments within the hospitality industry has inspired me to choose the pathway â€Å"Human Resource Management† at University of Westminster. 3.5. Australia’s labour market This report aims to analyse the graduate labour market of Australia, with the  main focus on the labour market in Sydney. Based on the outcome of the Australian Graduate Survey (AGS) (2010) which is released annually by the Graduate Careers Australia (GCA) it shows that after four months of completing a bachelor degree 91.3 per cent are employed either in a full time or part time position. Comparing it with the outcome of the AGS (2009) it is a slight decrease of 1.3 per cent. However it is expected that the graduate labour market will start increasing again over the next few years. Australia’s graduate labour market is more stable compared to the UK graduate labour market. According to a survey from the UK Graduate Careers (2010) due to the high number of graduates only 36 per cent of undergraduates can be expected to find a job after leaving University. This number hasn’t been that low since 1995. Enclosed is a table to give a wider insight into the bachelor graduates market for business studies in Australia. The data has been collected by the GCA (2010) and shows that 75.1 per cent of bachelor graduates who were available for full time employment are working in a full time job. Due to missing sex data percentages of males and females might not add up exactly to 100 per cent. The median salary for a business bachelor graduate is 46 000 AUD (Australian Dollar) which is about 29 200 GBP (Great Britain Pound). Table 1: Grad, Jobs and Dollars Source: Graduate Careers Australia (2010) According to the Australian Labour Market Update (2010) there is a trend in employment increase by 2.9 per cent and this trend has been positive since 2009. Also, the Australian Labour Market Update (ALMU) states that employment will continue to grow in the periods ahead. This statistics are also supported by the Australian Bureau of Statistics (ABS) which can be seen in Figure 1 that shows the full time and total employment trend from August 2001 to August 2011. Figure 1: Full time and total employment Source: Labour Force Survey, ABS (2011) Looking at Figure 1 it can clearly be seen that there has been a positive trend in the full time and employment market within the last 10 years. A brief decrease can be seen in the years between 2008 and 2009 during the recession but the market has recovered since then and is continually growing. 3.6. Sydney’s labour market – tourism and hospitality Chosen Australia and especially Sydney being the market I would like to enter these are a very reassuring. Looking at the long term this supports my decision to seek a job in Australia after graduating. Also, taking a closer look at the tourism sector it can be seen that over 220 million people worldwide or 7.6 per cent of the total global workforce is employed within that sector (World Travel and Tourism Council [WTTC], 2009). Regarding Inner Sydney which is the commercial and political heart of Sydney but also the home of one of the best hospitality sectors in the country, it shows that this industry contribute a noteworthy part to Sydney’s economy given the data by Australian Bureau of Statistics. ABS (2011) also states that the hospitality sector counts to the five top industries in Sydney. Based on a study by ABS (2006) it shows that human resource professionals count to the 20 top occupations within Inner Sydney. As I am focusing on a specific sector within the human resource profession I rate my chances to get a job as high as it is still a niche market. Research on various recruiting websites has shown that there is a high demand within the hospitality industry and especially in HRM. As almost in all job announces a membership at the Chartered Institute of Personnel and Development (CIPD) is required I have done some further reading into it. According to their brochure a professional membership of the CIPD can help to * Open doors to new career opportunities, * Raise your profile, * Increase your earning potential, * Connect with the very best in the profession and * Access and influence the latest thinking on the future of HR. Even though CIPD is Europe’s largest HR and development professional body it is an internationally recognised brand. Therefore it is committed to develop HR globally by driving HR capability within organisations. Global companies such as Qantas Airlines are offering graduate programmes. Qantas human resources graduate programme is specially designed for graduates with a HR-related degree and takes place over two years. It allows the participant to get a broad exposure to the business and most of the graduate roles are located in Sydney. Areas that would be covered during the training are * Generalist HR * Project Management * Corporate HR Applications for the 2013 graduate programme will be open early 2012 and I have already registered my interest in the programme for their HR department. After completing the two year training staying with the company for a couple of years is compulsory. By doing well during the programme a managerial position is secure and a lucrative salary and benefit packages is included. Getting into this graduate programme would be a great opportunity for me and would also secure a long term contract with the company. 3.7. Migration and the labour market To be able to work in Australia a working visa will be required. There are a few options available to get a working visa. The easiest way would be on a â€Å"Business People† visa and to work for an international company which has a branch based e.g. in Sydney which is my chosen city. This would allow me to work there for a limited period of time. A second option would be to apply for an â€Å"Employer Sponsored Workers† which means, according to the Department of Immigration and Citizenship; applicants must be sponsored by their employer and will be able to either receive a temporary or permanent working visa. The third way would be to apply for The General Skilled Migration Program (GSM) which can be done by professionals and other skilled migrants. People can only apply for it if their skills are particular required in Australia  and who are not sponsored by an employer. Based on statistics published by the Australian Labour Market Update (2010) 33.9 per cent of the working visas granted by the state and territory governments were for the permanent GSM working visa. Taking the last two recent years into account this has been an increase of more than 34 per cent for visas sponsored by the state and territory governments. Furthermore my research has shown that human resource managers are part of the Skilled Occupation List (SOL) 2011 – Schedule 2 and the Australian Institute of Management (AIM) will be the assessing authority for the visa application. 3.8. Skills needed to enter Australia’s labour market The Department of Education, Employment and Workplace Relations (DEEWR) is in charge to analyse the skills and education needed in regards to the labour market issues, including their relationship with migration policy settings. Recent studies conducted by the National Resources Sector Employment Taskforce’s Resourcing the Future: Report 6, have shown that Australia is selecting highly skilled migrants to fill vacant positions for medium and long term needs. Based on the information given on their website professionals holding a degree in human resource management are part of the people taking in consideration for recruitment. Given my double-education, by already holding a degree in Tourism and Management and graduating from the University of Westminster in 2013 with a bachelor degree in Business Management and Human Resource Management it shows that I have excellent chances to enter the market. Being fluent in two languages (German and English) and also having basic knowledge in French and Spanish are prosperous aspects for getting a job. My position as supervisor at my current job at The Medical Chambers Kensington (TMCK) and being in charge of a five man reception team is of great avail. Within the last two years of working for TMCK I was assisting in recruiting new staff and in charge of the training programme. 3.9. Level of education within the hospitality industry According to a survey which has been conducted by Griffith Business School in Australia the hospitality industry is ranked as well qualified, with over 64 per cent of operational staff holding some form of post-secondary education level qualification. Research on LinkedIn on people who are working in the positions I am interested in was very helpful. It has shown that it is important to have not only a good education but also having work experience. During an interview for the Sunday Times with the HR Manager Joanne Wright at The Cavendish Hotel, she stated that internships are very important. In her view student placements help to fill real job vacancies as the student gets a chance to apply subject knowledge and skills in a real working environment. Furthermore it helps for the personal development and allows exploring different career paths and helps to build confidence. Joanne Wright also made clear that nowadays work experience is valued more and more and cannot be replaced with any theoretical knowledge. A personal recommendation to me would be to sign up for a course in Australian Employment Law as it will be necessary to have complete understanding in this subject in order to work there. Also, within the field of human resources on-going trainings are compulsory to keep up with the constant changes within this industry. 3.10. Analysis of Feedback Receiving feedback from my group members during the seminar sessions for Business Research and Professional Practice (BKEY501) has helped me to get a wider understanding of the labour market. It has shown me that I had to include more statistics to support my arguments. Also, the information I had found in the first place were not detailed enough and it was clear that more sources were needed. Constructive Feedback should always be seen as something positive as it helps to improve and to do better the next time.  Giving feedback to the other has been very helpful to get a wider understanding of the task. Caution has to be paid when giving feedback as it should never be meant personally. It is important to only criticise the information provided and not the informer. 3. Conclusion Overall the University of Westminster is doing an excellent job in preparing us for the real world. During the module Professional Competences we have been made aware of the importance of skills and to make sure to continually develop those. Feedback we have received throughout the module helped us to identify our weaknesses and turn those into strengths. The graduate labour market is very competitive but it shows that the economy in Australia is very stable. Also, analyses have shown that the employment market in Sydney is increasing at the moment and that the positive trend will not be stopping any time soon. Even though working visa regulations seem very strict for Australia researches into requirements for the highly skilled visa have shown that with my education so far it should be no problem to enter the job market over there. One of the arrangements I have to do though is to complete a course within Australian Employment Law before applying for the visa. Research has also shown that there is an increase in visas granted for GSM by the state and territory governments. The importance of work experience has clearly been stated in the report. In addition I have to bear in mind to constantly push myself and developing myself to be able to work in the top of my field. 4. List of References AG (2010), RESOURCING THE FUTURE National Resources Sector Employment Taskforce, Report 6, DEEWR, Canberra. AG. (2011). Visas, Immigration and Refugees. Available: http://www.immi.gov.au/skilled/. [Accessed 9 November 2011]. Australian Bureau of Statistics (2010c), Labour force, Australia, detailed, quarterly, May 2010, cat. no. 6291.0.55.003. ABS, Canberra. Australian Bureau of Statistics. (2009). Australian and New Zealand Standard Classification of Occupations, 1st Edition, Revision 1, Cat. No. 1220.0 ANZSCO. Australian Government Printing Office, Canberra. Australian Bureau of Statistics. (2011). Australian Labour Market Statistics, October Quarter, Cat. No. 6105.0. Australian Government Printing Office, Canberra. CIPD (2011). Experience Assessment: A new route to professional membership. Brighton: Mosaic. Compact Oxford English Dictionary for Students (2006) Oxford: Oxford University Press. Dearing, R. (1997) The Dearing Report (series of reports by The National Committee of Inquirq into Higher Education. Available at http://www.leeds.ac.uk/educol/ncihe/docsinde.htm. [Accessed 5 November 2011]. Department of Education, Employment and Workplace Relations (2010d), Workforce characteristics, Skills Info, DEEWR, Canberra. Gilleard, C. (2006) Graduate careers: Bridging the gap between graduates and employers. Independent [online], 13 October. Available at http://education.independent.co.uk/magazines/article1869024.ece [Accessed 7 November 2011]. Graduate Careers Australia (2010), GradStats: Employment and Salary Outcomes of Recent Higher Education Graduates, 15,.2-9, GCA, Canberra. International Labour Organization. 2001.Human Resources Development, Employment and Globalisation in the Hotel. Catering and Tourism Sector, ILO, Geneva, 2001. Mintzberg, H. (1973) The Nature of Managerial Work. New York: Harper Row. Ofcom. (2010).The Communications Market August 2010. Available: http://stakeholders.ofcom.org.uk/market-data-research/market-data/communications-market-reports/cmr10/. [Accessed 9 November 2011]. Paskin, B. (2011). The Cavendish Hotel named as best small hotel employer. Available: http://www.bighospitality.co.uk/Events-Awards/Sunday-Times-names-The-Cavendish-Hotel-as-best-small-hotel-employer. [Accessed 8 November 2011]. Qantas. (2011).Human Resources. Available: http://www.careers.qantas.com.au/Graduates/Human-Resources.aspx. [Accessed 7 November 2011]. Stevens, M. J. and Campion, M. A. (1994) The knowledge, skill, and ability requirements for teamwork: Implications for human resource management, Journal of Management, 20, 2: 503-30. Stevens, M. J. and Campion, M. A. (1999) Staffing work teams: Development and validation of a selection test for teamwork settings, Journal of Management, 25, 2: 207-28. Taylor J (2005) Recruiting University graduates for the public sector: An Australian case study. International Journal of Public Sector Management 18(6): 514–533. UKCGE. (2010). The UK Graduate Careers Survey 2010. Available: http://www.ukcge.ac.uk/news/archive/April+-+June+2010/Careers+Survey. [Accessed 7 November 2011]. World Travel and Tourism Council (2009). Travel and tourism economic impact. London, England: World Travel and Tourism Council.

Web Development in Business

Web Development in Business WEB DEVELOPMENT Redefine your Business with our Professional Websites Elysium Services is a complete Web Portal Development service company to create effective static and dynamic websites using cutting-edge and significant features of the web portal development service tools. With more than 7 years of experience in designing and developing web applications for the clients in over 15 countries, Elysium Service is the most reputable and trustworthy one-stop vendor to comprehend the most aspiring and complex projects. We ensure seamless and continuous web development through the optimal control and visibility into the workflow. We integrate well-suitable project development strategies and methodologies with the appropriate project management tools and domain expertise to deliver high quality end-to-end web solutions. We create effective websites that perfectly meets the challenges of the current competitive environment. Our customer-centric websites allow two-way communication with the customers, complete integration with the social media networks and deliver experiences designed to convert the visitors into customers. Our skilled programmers and developers are capable of successfully executing the most complex projects and ensuring high performance, scalability and system integration to the clients. Our dedicated team with developers, designers, testing and quality assurance (QA) tests and IT support offers an efficient solution to the quick deployment of a large software project or reliable support for the ongoing IT needs of the clients. HTML5/CSS Harnessing the power of HTML5 and CSS3, our skilled developers invest their maximum intelligence to develop highly responsive web solutions. Our developers have excellent knowledge of integrating the HTML5 and CSS3 platforms to give a fresh look to the website WORDPRESS With its extensive theme and plugin directory, WordPress is the most powerful platform trusted by millions to scale their business with ease. We offer customized WordPress development to create highly functional website or blog for our clients CMS Efficient Content Management System (CMS) that enables total control and management of the website without requiring outside assistance. Our CMS team excels in providing extraordinary CMS development service using WordPress, Joomla, DotNet Nuke and Drupal WEB PORTAL Elysium Services is a one-stop web portal development provider. Our expertise allows developing web portals that integrate the information access and content distribution, workflow management and social networking mechanisms E-COMMERCE We create and promote powerful and user-friendly e-commerce portals, for easy navigation with more advanced and effective features. Flexible e-commerce solutions for secure online shopping and robust trading applications MOBILE APPLICATIONS Our Mobile application developers offer unique expertise in the Mobile Application Development for various platforms including Android, iOS, Blackberry and Windows, and delivered complex mobile apps across domains DIGITAL MARKETING Our result oriented digital marketing solutions abridge the marketing gaps for businesses, through effective website promotion. Our strong digital marketing tools assist our clients to build a competitive authority in the global industry BUSINESS SOLUTIONS Elysium Developer provides effective business solutions through the development, implementation and integration of the enterprise web solutions that allow the organizations to reduce the process interruptions and resolve the data transaction issues. HTML5/CSS Building Highly Responsive Websites for Better Business HTML5 offers superior support for multimedia, video, animation, web applications and mobile development. Due to the integration of video streaming into browser applications, the browsing experience of users is improved. Highly responsive and adaptive mobile websites are built using the integration of HTML5 and CSS3 platforms. With the inevitable increase in the popularity of both HTML5 and CSS3 platforms, the designers and developers can look forward to the exciting possibilities for their websites and applications. Furthermore, the HTML5 web applications developed by our expert developers are cross-platform compatible and able to function seamlessly across any device or software platform. Our HTML5 developers have excellent knowledge of integrating HTML5 and CSS3 to give a fresh look to the website. Our comprehensive understanding of the earlier versions of HTML, and our expertise at employing CSS3 and JavaScript, has enabled our designers and developers build highly responsive websites. Our experienced team of developers creates a rich web development for the clients, using its offline, storage, multimedia, 3D, graphics, effects, CSS3 styling, file/hardware access, real time communication, semantics, markup and performance and integration capabilities. Our expertise in the web development field empowers us to assure our clients with the inspiring services. CMS Everything is simple with our Exclusive CMS service Content management solutions are intended to enable efficient businesses management and quick distribution of information, through the clear, appropriate and keyword-rich contents to a website. Elysium Service offers effective content management solutions for the proper management of the content and business data in an organized manner. Elysium Services deliver more feasible and scalable content-driven web and mobile applications tailor-made to the specific requirements of the clients, at affordable prices. We work with the clients to learn their business needs and provide reliable solutions according to their application requirements and budget constraints. We provide a robust and flexible solution to the content management over the website, through the complete understanding of the immediate and future needs of our clients. Our highly expertise website copywriting service delivers the right messages to the customers. Our customized CMS service allows the clients to easily update and manage the entire website without requiring any external assistance. This mainly reduces the operating costs and provides more convenience for timely updates. Our CMS team excels in providing extraordinary CMS development service using WordPress, Joomla, DotNet Nuke and Drupal. WEB PORTAL Your Smart Choice for Best Web Portals Elysium Services is a one-stop web portal development provider of custom web portals of any size or complexity. We create cutting edge web portals across diverse business domains, to streamline the business operations and improve the profitability and return on investment. With more than a half decade of experience and an impressive clientele, Elysium Services caters to a diverse portfolio of various industries and businesses, ranging from small start-ups to the big business and offers open source customization to the clients across worldwide. Web portals designed and built by the Elysium Services utilize the cutting-edge technologies to integrate the rich functionality and robust management strategies for complete user satisfaction. We gather the unique ideas or concepts of our clients and transform them into quantifiable business results. Elysium Services provide best-in-class website development services at affordable price that provides excellent results within a short period of time. We always focus on the needs of the customers and deliver customer-centric solutions, instead of expecting the customer to adapt with the technology and domain of our developer’s choice. Our project consultants and technical team will assist the clients from the initial planning stage of business ideas to the final evolution of the web portal. E-COMMERCE Find More Customers with our E-commerce Solutions An effective e-commerce solution can do many wonders to your website and help you achieve your dreams. Elysium developers build e-commerce websites that not only engage the viewers, but also transform them into buyers. We are specialized in the development of dynamic database-driven E-Commerce Portals, the most cost-effective way of promoting your business online. The primary objective of our dedicated e-commerce solutions is to maximize the profits of the clients. From aiming at your customer base with the carefully personalized customer-centric messages to the business flow optimization, our e-commerce services are highly guaranteed to generate a healthy ROI for your business. Through our customer focused strategies, we target the right customers to the success of your e-commerce website. With ample experience in serving the needs of multiple industries, we provide the best e-commerce portals with easy navigation and usable Product filters. Our e-commerce applications stand a class apart with high level of usability and functionality, while enabling the users to completely control their business processes. Our e-commerce solutions incorporate all basic features and appropriate security methods required to run a successful online business. MOBILE APPLICATIONS Harnessing the power of the mobile applications for your business With the continuous evolution of advanced smartphones, more businesses started the creation of own mobile applications for their needs. Elysium Services is one of the most popular mobile application development companies in India, which designs and develops user friendly and user-centric apps with real innovations. Elysium Services has mastered in the mobile apps development and served many clients across the globe. We help you to build a one-to-one relationship with the customers by creating mobile apps for your business. We offer unique proficiency in the development of Mobile Applications across various platforms including Android, iOS, Blackberry and Windows. Our proven Mobile Application Development expertise addresses the needs of clients from simple SMS alert to the complete mobile application development needs. We mainly focus on the needs of the mobile application and evaluate the suitability of the mobile applications within existing businesses. Even with a brief business concept of mobile application, we provide comprehensive solution that satisfies the business objectives of our clients. We leverage our expertise to get a mobile app solution that improves the bottom line of the client’s business. DIGITAL MARKETING Improve Your Brand Reputation with Digital Marketing Service Our digital marketing offers an invaluable opportunity for carving out virtual space to respond to the customers and increase the brand reputation in an innovative and visually-engaging way. Our main aim is to achieve high search engine rankings for the website and provide result oriented solutions to bridge the marketing gaps for businesses. We believe in the effective demonstration of the results and accept the responsibility of promoting the client’s website for effective business promotion. Our highly experienced team of SEO and SMO professionals is capable of driving quality traffic to your website. Through the complete analysis of the competition of the client’s website, we optimize the website and monitor the progress of the website, while continuously making adjustments to our SEO strategy. Our marketing strategies develop the online reputation and improve the sales and exposure with the expert internet marketing consultants. Our dynamic digital experts completely evaluate the online marketing requirements of the clients, and execute effective internet marketing solutions that perfectly suits with the business targets of the clients. With 100% customized and intensive website promotion strategies, we increase the user engagement, website traffic, overall sales brand reputation. Our social media marketing increase your visibility, create name branding, and promote your services through all aspects of online networking sites and directories. BUSINESS SOLUTIONS Boost your Business to the next level Effective business solutions promote the business to the next level and make them to stay ahead in the competition. Elysium Services offers a wide range of customized business solutions to service the specific business requirements of our clients. Elysium Services provides horizontal expertise to the companies as they launch or improve online service, facilitate decision making and automate business processes. Our business analysts provide understandable and trustworthy logical solutions results within a particular business context. Elysium Services automates the business processes by developing, implementing and integrating innovative enterprise solutions that allow the companies to prevent the process interruptions and resolve the data interchange issues. Through the comprehensive analysis of the needs of our clients, we draw out a business plan with the future business foresight, and deliver innovative and effective business solutions. Efficient and apparent business process management can be achieved, by increasing the automation of business workflow to the higher level. We support our customers to achieve their significant business goals with reduced efforts, through the improvement in the predictable results in specific operational activities and business process.

Psychoanalytic Theory

In this paper I will be talking about the founder of the psychoanalytic theory, Sigmund Freud. Who came up with many ways to find out why we do the things we do and think the way we think. Sigmund Freud was an awesome mind that thought things and put it on paper that we might would think was too offending to others. Throughout the decades his work has been deciphered by many people who try to make sense of it, and in this paper I will try to let you know what understanding I got from the readings. When it comes to comparing and contrasting the psychoanalytic theories of Sigmund Freud, Carl Gustav Jung, and Alfred Alder, I felt like Sigmund Freud had the most, wide range of theories and the broader range of thoughts throughout his readings. One thing that Alder touched on that puzzled me is the fact that we all some kind of way are coming into our personality as a child while suckling on our moms breast. Another thing that puzzled me about Alder is that our personality comes from a form of sexuality, like the comment he made about everyone having a crush on their mother at an early age and mainly boys but girls also. From what I read though is that the female will stop that sexual connection with their mother and transfer it to their dad, and it was said it’s because they don’t have a penis. It seems to me that all of Alders research was more on how people think from sexuality experiences rather than any life experiences. On the other hand there is Jung who wrote that the visions and dreams he often experienced were not unimportant coincidences, but instead were valuable communications of information from the realm of the paranormal. This I also found really puzzling because we all know that we have dreams but have never thought that the dreams or thoughts came from another realm. Jung’s ego is quite similar in scope and meaning to Freud’s. It is the aspect of personality that’s conscious, and it embodies the sense of self. (Jung believed that this personal identity, or ego, developed around age four. ) One of the central ways in which Adler’s views differed from those of Freud was the emphasis each placed on the origin of motivation. REF†¦ Throughout my reading about Jung I found that his theories made more sense than those of Freud, mainly because Freud’s theories were based on a person’s sexuality which I find hard to believe mainly because of the fact that his theories are based on sex. Whereas Jung’s theories made more sense to me as far as him quoting that our dreams are like an iceberg, with dreams being bigger than what they appear to be and our collective unconscious that we can’t control is our past elders. When it comes to Alder I feel like his psychoanalytic theories makes a lot of sense also because he feels like everyone has their own unique motivations on why they make the decisions they make in life and also how that individual person perceives the life that they have been raised around. What is significant about Adler’s notion is that it involves comparisons and rivalries with other people. For Adler, social interest is a primary source of motivation. The internal drives emphasized by Freud are complemented by external pressures, especially those arising from relationships. REF†¦ When it comes to the stages of Freud’s theory, it’s very interesting on how he broke down the stages. The first one I want to talk to you about is the Oral stage in which he says that you are like a child that’s depending on their mother for milk and comfort and pleasure. Also he felt like that if you carry this Oral stage over into your adult life that you would develop habits like attachment, and also have pleasure from biting, chewing, sucking hard candy, eating or smoking cigarettes. The next stage is the Anal stage in which he talked how as kids we learned to use the pot, and those of us who learned quick and was willing to use the bathroom would shake the Anal stage and the ones who would want to hold their feces would likely be stuck in the anal stage. Also he stated that these certain people would like to make messes and also making messes of other peoples lives. (Or they may be overly concerned with neatness, parsimony, order, and organization†¦REF) The next stage is the phallic stage in where he says a child starts touching their genitals and participates in masturbation. This stage seemed odd to me because I can’t recall masturbating at the age of four. The next stage is the genital stage in which he states that if you make it through all the challenges of childhood with enough sexual energy still left then there will supposedly be a fairly well-adjusted life, dominated by the genital stage. When it comes to the defense mechanisms of Freud repression is one that I can relate to simply because as a child my father left the house and was gone for many birthdays which made me not trust men. That plays on in my mind now that I have a two year old son of my own, that I would never leave his side and will always be there as long as God is willing. Another defense mechanism is denial and I can relate to that also because when my granddad passed away it was hard on me and I was in denial of not wanting to accept that he was gone and I’d never see him again. Another defense mechanism that I could relate to is sublimation in which I transform my dangerous urges into positive ones. One way that I do this is by helping out at the local boys club and helping my elders as much as possible. In conclusion Freud, Jung, and Alder had great minds on them that needed to be wrote down with every thought. Because throughout my time on this earth I have never heard people talk so openly about why people do the things they do and think the way they think. As I went over the readings I could only think what type of life these people really lived. Also some of the points they made about certain things really made sense especially the oral stage. We need great minds like that in our world to make sense of things like why things happen the way they do. Psychoanalytic Theory In this paper I will be talking about the founder of the psychoanalytic theory, Sigmund Freud. Who came up with many ways to find out why we do the things we do and think the way we think. Sigmund Freud was an awesome mind that thought things and put it on paper that we might would think was too offending to others. Throughout the decades his work has been deciphered by many people who try to make sense of it, and in this paper I will try to let you know what understanding I got from the readings. When it comes to comparing and contrasting the psychoanalytic theories of Sigmund Freud, Carl Gustav Jung, and Alfred Alder, I felt like Sigmund Freud had the most, wide range of theories and the broader range of thoughts throughout his readings. One thing that Alder touched on that puzzled me is the fact that we all some kind of way are coming into our personality as a child while suckling on our moms breast. Another thing that puzzled me about Alder is that our personality comes from a form of sexuality, like the comment he made about everyone having a crush on their mother at an early age and mainly boys but girls also. From what I read though is that the female will stop that sexual connection with their mother and transfer it to their dad, and it was said it’s because they don’t have a penis. It seems to me that all of Alders research was more on how people think from sexuality experiences rather than any life experiences. On the other hand there is Jung who wrote that the visions and dreams he often experienced were not unimportant coincidences, but instead were valuable communications of information from the realm of the paranormal. This I also found really puzzling because we all know that we have dreams but have never thought that the dreams or thoughts came from another realm. Jung’s ego is quite similar in scope and meaning to Freud’s. It is the aspect of personality that’s conscious, and it embodies the sense of self. (Jung believed that this personal identity, or ego, developed around age four. ) One of the central ways in which Adler’s views differed from those of Freud was the emphasis each placed on the origin of motivation. REF†¦ Throughout my reading about Jung I found that his theories made more sense than those of Freud, mainly because Freud’s theories were based on a person’s sexuality which I find hard to believe mainly because of the fact that his theories are based on sex. Whereas Jung’s theories made more sense to me as far as him quoting that our dreams are like an iceberg, with dreams being bigger than what they appear to be and our collective unconscious that we can’t control is our past elders. When it comes to Alder I feel like his psychoanalytic theories makes a lot of sense also because he feels like everyone has their own unique motivations on why they make the decisions they make in life and also how that individual person perceives the life that they have been raised around. What is significant about Adler’s notion is that it involves comparisons and rivalries with other people. For Adler, social interest is a primary source of motivation. The internal drives emphasized by Freud are complemented by external pressures, especially those arising from relationships. REF†¦ When it comes to the stages of Freud’s theory, it’s very interesting on how he broke down the stages. The first one I want to talk to you about is the Oral stage in which he says that you are like a child that’s depending on their mother for milk and comfort and pleasure. Also he felt like that if you carry this Oral stage over into your adult life that you would develop habits like attachment, and also have pleasure from biting, chewing, sucking hard candy, eating or smoking cigarettes. The next stage is the Anal stage in which he talked how as kids we learned to use the pot, and those of us who learned quick and was willing to use the bathroom would shake the Anal stage and the ones who would want to hold their feces would likely be stuck in the anal stage. Also he stated that these certain people would like to make messes and also making messes of other peoples lives. (Or they may be overly concerned with neatness, parsimony, order, and organization†¦REF) The next stage is the phallic stage in where he says a child starts touching their genitals and participates in masturbation. This stage seemed odd to me because I can’t recall masturbating at the age of four. The next stage is the genital stage in which he states that if you make it through all the challenges of childhood with enough sexual energy still left then there will supposedly be a fairly well-adjusted life, dominated by the genital stage. When it comes to the defense mechanisms of Freud repression is one that I can relate to simply because as a child my father left the house and was gone for many birthdays which made me not trust men. That plays on in my mind now that I have a two year old son of my own, that I would never leave his side and will always be there as long as God is willing. Another defense mechanism is denial and I can relate to that also because when my granddad passed away it was hard on me and I was in denial of not wanting to accept that he was gone and I’d never see him again. Another defense mechanism that I could relate to is sublimation in which I transform my dangerous urges into positive ones. One way that I do this is by helping out at the local boys club and helping my elders as much as possible. In conclusion Freud, Jung, and Alder had great minds on them that needed to be wrote down with every thought. Because throughout my time on this earth I have never heard people talk so openly about why people do the things they do and think the way they think. As I went over the readings I could only think what type of life these people really lived. Also some of the points they made about certain things really made sense especially the oral stage. We need great minds like that in our world to make sense of things like why things happen the way they do.

Simon Remarriage

The words ‘damaged/fractured/punctured/ broken' create images describing the ex-soldier physically but also referring to how these words could be used to describe the broken love. Therefore, it has been made clear that the love has become painful and traumatic as a consequence of war. Also, the metaphorical use Of ‘frozen river' and ‘blown hinge' reflects a war zone. The word ‘frozen' could reflect how the relationship has become still and lifeless. The narrator states that his jaw is a ‘blown hinge', suggesting that he is no longer open to her and unable to talk f his traumatic experiences.The image of violence is also incorporated within ‘Quadric' through a western theme showing the intensity of the relationship. ‘High noon' and ‘calamity' implant the image of a standoff in the wild west. This image of the standoff is inferred to be comparable to the relationship through the painful arguing that the once desire has turned into. Duffy references ‘hard liquor' to suggest that the relationship is reckless and has turned into something that is unhealthy also that if love goes wrong it can bring difficulties along with it. Manhunt' is made up of a series of couplets.The form of the poem creates a sense of fragmentation and the stages of process and search that the narrator has been through in order to find and heal their love. The series of couplets can be seen as a ladder that she is trying to climb to retrieve love once more, like the image of the ‘broken ribs'. Also, the rhyme scheme is irregular suggesting how the strength of the relationship is constantly changing. There is a personal tone to this poem as much of the topics are personal and it is quite conversational, inferring the woman is liking to her husband but cannot get through due to his physical and mental damage.Similarly, ‘Quadric' is structured to reflect the love in the relationship. This poem forms a broken sonnet, showing the eff ects of the broken love. Duffy may have used enjambment between stanzas to capture the idea of relentless pain and that she does not want to finish the sentence and the relationship. The technique of enjambment has been used to separate ‘I'm all' from ‘alone' reflecting the isolation the women feels. Simon Remarriage incorporates many delicacy and care adjectives: ‘mind/hold/attend'.

Report Essays - Vodafone, Economy, Business, Hutchison 3G

Report Essays - Vodafone, Economy, Business, Hutchison 3G Report To: Marketing Director From: Marketing Manager Date: 24.11.2009 Subject: Market Research and Information needs Introduction As a marketing manager, I have been asked to write a report on market research and information needs for the Vodafone Company. Vodafone is the world's largest mobile telecommunication community, employing over 65,000 staff and with 130 million customers. The business operates in 26 countries worldwide. Vodafone is public limited company with listings on the London and New York stock exchanges. Global recognition of the Vodafone brand is growing as the company rolls out its identity into new markets. However, it retains local names and imagery in markets where this is essential to maintaining the trust of customers. Marketing The world is global market with few barriers to entry, so Vodafone has to be highly visible as "the brand to buy". Effective marketing is the key to this high visibility. Marketing involves anticipating customers' needs and finding the right product or service to meet those needs, thereby encouraging high sales levels. Vodafone goes further by looking at impress on its customers not merely what its products are i.e. features, but also what they increasingly do, benefits for example. This involves effective communication. According to www.vodafone .co.uk there is a slowdown in sales of mobile handsets in the UK market, as the mature part of the product lifecycle is reached. Customers are exposed to a barrage of different images and messages by mobile phones companies, as the competition gets tougher. Some companies merger in order to increase their market share, T-Mobile and Orange example of this. That influences Vodafone to appeal to new customers and aims to keep its existing ones by emphasising the uniqueness of the brand. Vodafone's aim is to grow its revenue and improve its profit margin by adding value to its products and services i.e. earning more form each product sold. The 'Vodafone live!' service enables customers to use picture messaging and to download polyphonic ring tones, colour games, images and information, through an icon-driven menu as well as get an access to Facebook, MSN, Google etc. This service will soon be further enhanced by picture messaging libraries, video clips and video telephony (seeing the person you are calling) and improving download speeds. Another service is the Vodafone Mobile Connect Card, which allows customers to access their normal business applications on a laptop when out of the office. Such services add value to the product, and high profile effective promotion will help sell these services to existing and new customers. A longer term marketing strategy is underpinned by careful planning and successful marketing mix. The marketing mix is a combination of many features that can be represented by the four Ps. . Product - features and benefits of a good or service . Place - where the good or service can be bought . Price - the cost of a good or service . Promotion- how customers are made aware of a good or service. Product A product with many different features provides customers with opportunities to chat, play games, send and receive pictures, internet access, change ringtones, receive information about travel and sporting events, obtain billing information - and soon view video clips and send video messages. Place . Vodafone UK operates over 300 of its own stores. . It also sells through independent retailers e.g. Carphone Warehouse, Phones 4 U . Customers are able to handle products they are considering buying . People are on hand to ensure customers' needs are matched with the right product and to explain the different options available. Price . Vodafone wants to make its services accessible to as many people as possible : from the young, through apprentices and high powered business executives, to the more mature users. . It offers various pricing structures to suit different customer groups. . Monthly price plans are available as well as prepay options. Phone users can top up their phone on line. . Vodafone UK offers service called Family which allows speak free to them if you top up your phone at least 5 pounds monthly. Promotion Vodafone works with icons such as David Beckham to communicate its brand values. Above the line Advertising on TV, on billboards, in magazines and in other media outlets reaches large audiences and spreads the brand image and the message very effectively. This is known as above the line promotion. Below the line promotion Stores have special offers, promotions and point of sale posters to attract those inside the stores to buy. Vodafone's stores, its products and its staff all project the brand image.

Free Essays on Election Of 1869

The political system's participatory pageantry reached its peak with the campaign of 1860. Close electoral competition obliged the parties to rely upon high voter turnout to secure elections. The Republicans were united behind Lincoln, while the opposition was divided by regions. Most of the campaign was implemented by the party organizations, with the candidates taking a very small active part. The campaign of 1860 proved to be the most spectacular of the century. The deepening sectional crisis dominated public debate. Four candidates brought their diverse appeals to the voting public, yet none managed to forge a broad coalition from a badly fractured electorate. William Seward was the front runner when the Republicans met in Chicago in May of 1860, but Lincoln quickly pulled ahead and won the nomination on the third ballot. The Democratic Party split into northern and southern wings, and each faction chose its own presidential candidate, Stephen A. Douglas for the northerners and John C. Breckinridge of Kentucky for the southerners, who called themselves National Democrats. A third party candidate, John Bell, emerged to represent conservatives, mostly former Whigs, who were dissatisfied with the other parties. Lincoln focused his campaign on the northern and western states, and rightly considered himself persona non grata in the slaveholding South. The Republican platform opposed slavery in the territories but upheld the right of slavery in the South. It also opposed the Dredd-Scott decision. Breckinridge similarly built upon a strong base in the southern states, but was widely reviled in the North. Bell spoke for his core constituency of aging Whigs and other conservatives who believed the sectional crisis would go away if they merely ignored it. Douglas took the unprecedented step of delivering campaign addresses on his own behalf. In this era candidates themselves maintained a dignified silence while party stump s... Free Essays on Election Of 1869 Free Essays on Election Of 1869 The political system's participatory pageantry reached its peak with the campaign of 1860. Close electoral competition obliged the parties to rely upon high voter turnout to secure elections. The Republicans were united behind Lincoln, while the opposition was divided by regions. Most of the campaign was implemented by the party organizations, with the candidates taking a very small active part. The campaign of 1860 proved to be the most spectacular of the century. The deepening sectional crisis dominated public debate. Four candidates brought their diverse appeals to the voting public, yet none managed to forge a broad coalition from a badly fractured electorate. William Seward was the front runner when the Republicans met in Chicago in May of 1860, but Lincoln quickly pulled ahead and won the nomination on the third ballot. The Democratic Party split into northern and southern wings, and each faction chose its own presidential candidate, Stephen A. Douglas for the northerners and John C. Breckinridge of Kentucky for the southerners, who called themselves National Democrats. A third party candidate, John Bell, emerged to represent conservatives, mostly former Whigs, who were dissatisfied with the other parties. Lincoln focused his campaign on the northern and western states, and rightly considered himself persona non grata in the slaveholding South. The Republican platform opposed slavery in the territories but upheld the right of slavery in the South. It also opposed the Dredd-Scott decision. Breckinridge similarly built upon a strong base in the southern states, but was widely reviled in the North. Bell spoke for his core constituency of aging Whigs and other conservatives who believed the sectional crisis would go away if they merely ignored it. Douglas took the unprecedented step of delivering campaign addresses on his own behalf. In this era candidates themselves maintained a dignified silence while party stump s...

Monetary Policy in 2007 Recession Essay Example | Topics and Well Written Essays - 500 words

Monetary Policy in 2007 Recession - Essay Example Notably, the monetary policy influenced the cost of credit and circulation of money. The heightened control of the availability of money promoted a healthy economy amidst the terrible crisis that threatened to reverse the gains the United States had achieved. The Federal Reserve Bank employed vibrant measures of boosting the economy by lowering the interest rates and skillfully controlling the amount of the bank reserves and offsetting the monetary shocks including the financial panic (Blinder & Zandi, 2010). In this respect, the monetary policy averted the economic collapse in the United States amidst panics over the solvency of numerous financial institutions. The Federal Bank adopted a comprehensive action plan that encompassed the lowering of the interest rates. The zero-rating of the interest coupled the decrease in the rates. The bank bought the Treasury bonds, as well as other securities in order to cut the long-term interest rates. In concerted efforts with the Federal Deposit Insurance Corporation that increased the deposit insurance limits, the Federal Bank spearheaded the actions of putting downward pressure on the long-term interest rates (Blinder & Zandi, 2010). The action was instrumental in facilitating the households and businesses to borrow funds. In this respect, the Federal Bank made the money available for the citizens and businesses to acquire during the severe 2007 economic downturn. In essence, the adoption of the monetary policy spurred aggregate demand and the revitalized real economic activities. Arguably, the policy cushioned the US economy from plunging into unprecedented inflation. The significant tightening of t he monetary policy by the Federal Reserve influenced faster economic recovery during the 2007 financial crisis (Carvalho, Eusepi, & Grisse, 2012). The policy shaped the aggregate demand in the United States.     

Entry to a new market Research Paper Example | Topics and Well Written Essays - 2000 words

Entry to a new market - Research Paper Example Making an entry into the existing automobile Indian market should be carefully approached. For example, a company should consider whether to enter into the market through a joint venture, or opening up a subsidiary of the organization as part of the mother branch. The company should be aware of the pros and cons of all the available options and how much they would cost. Entry Modes into the market Foreign direct Investment One of the advantages of a foreign direct investment mode of operation is that the organization would have a large proportion of direct control of the firm that it sets up in India. A foreign direct investment would allow the American company to gain a high tax exemption. The Government of India is bound to view the foreign direct investment as an opportunity that will increase the country’s income through labor provision to its nationals.. A foreign direct investment often includes transferring labor, funds and new technology to the target market (Iyer 272) . A foreign direct investment might involve purchasing of an already existing organization or starting up of a new one. A foreign direct investment into India will require an input of large resources by the automobile company. The resources will go into putting up the organization and marketing services. However, the organization would gain a better understanding of the customer needs and how to reach their target market audience. Joint Venture The organization might also consider a joint venture entry into the Indian market. A joint venture with an automobile company would be strategic if the CEO decides to invest a minimal amount of money into the venture in India. The American automobile company would ideally invest half the money while the India co-venture investor would invest the other half. Both investors would learn from each other for the good of the organization. The Indian investor would guide the American automobile investor on issues such as Indian tax system, best labo r sources, best location, cultural awareness and distribution lines. A joint venture would be highly recommended when the two merging companies have the same kinds of business strategies that they would want to achieve. In order for the joint venture to succeed, both the organizations should be clear on their strategic goals and objectives, and the timelines within which they hope to achieve them. The joint venture organizations should also clarify on the duties and responsibilities of the different personnel that they both bring in to the organization. There are critical issues that might arise in the running of joint ventures (Tsang 218). The companies might have proprietary information that they might be afraid of sharing. Secret business ideas take a lot of resources to develop. Therefore, none of the organizations would take the resources invested lightly. One or both of the organizations’ employees might also develop apathy at the expense of the other joint venture part ner’s employees. If the duration of the organization was unclear, disputes might arise on how and when the company should be closed down. There might also be cultural disputes between the two companies in the joint venture. Each of the companies in the automobile joint venture might want to get the best of the partnership while what they put in is not equal to what they want to gain. Licensing Licensing for the automobile organization would require the organization to license an organization